CRM and sales systems.
Enquiries, quotes and lead data flowing into your CRM structured, attributed and ready to work.
Systems integration
We connect your website to the systems the business runs on, so enquiries, orders and data move where they need to go without rekeying, delay or doubt.
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In brief
We provide systems integration services from Melbourne for established businesses across Australia. We connect websites to CRM, ERP, inventory, marketing and operational systems, with CRM integration the most common request. Our integration work is documented in case studies on this website. Integration work spans WordPress, WooCommerce, Shopify, BigCommerce and Adobe Commerce alongside CRM and ERP platforms.
The service
A form that lands in an inbox is a dead end. We integrate the website into the systems that actually run the business, so the data arrives structured, in the right place, ready to be acted on.
What we do
Discovery, mapping, build and verification on one program, delivered by one accountable Melbourne team.
Enquiries, quotes and lead data flowing into your CRM structured, attributed and ready to work.
Products, pricing, stock and orders synchronised between the website and the systems of record.
Email, automation and advertising platforms connected so audiences and events stay accurate.
Payment gateways and accounting systems connected so transactions reconcile without manual work.
Website search, location services and third-party content integrated where they earn their place.
Bespoke connections built where off-the-shelf connectors stop, documented and maintainable.
The integration fit
Some integrations are a configured connector, some are middleware and some are custom API work. We recommend the simplest connection that meets the requirement reliably, and we put the reasoning in writing before anything is built.
The connection designed around what the data actually is, how often it moves and who owns it.
Built with the constraints of both ends in view, not against them.
Documented connections that survive platform updates and team changes.
Why it matters
Every enquiry and order the website produces has to land somewhere. Integration decides whether it lands well.
Structured, attributed enquiries reach the right person with the context to act.
Data entered once moves everywhere it is needed, without manual copying or its errors.
Stock, pricing and customer records stay consistent between the website and the systems of record.
Marketing and operational automations built on reliable data instead of guesswork.
Monitored connections that report problems, rather than failing silently for weeks.
Documented, maintainable integrations that outlive the people who commissioned them.
Quality
Every integration is verified against the same standards before launch, and the evidence is shared with you rather than kept in the workshop.
Field mapping verified end to end with real records, not sample payloads.
What happens when a system is down is designed and tested, not discovered in production.
Credentials, permissions and data handling reviewed against the sensitivity of what moves.
Connections tested under realistic volumes, so busy periods do not break the flow.
Logging and alerts in place, so failures surface to people rather than hiding in queues.
Every connection documented clearly enough for another developer to maintain it.
Talk to us
A short, no obligation conversation about where the website is now and what it should do next.
The delivery sequence
Every integration follows the same order, so decisions are made once, in the right place, and go-live is an outcome rather than an event.
Systems, fields, owners, volumes and failure cases defined and agreed before anything is connected.
Connections built in cycles against the agreed mapping, tested with real records as they land.
End-to-end checks passed, monitoring live and handover documented, then a managed cutover.
The approach
Formal Discovery may be recommended where many systems, sensitive data or unresolved ownership need separate definition first.
The business processes the connection must serve, confirmed with the people who own them.
Systems, data fields, direction of flow and failure behaviour designed before anything is built.
Build order agreed by dependency and impact, with owners and checkpoints written down.
Connections built in agreed cycles, tested with real records as they land.
Data integrity, failure behaviour and security verified against the agreed standards.
Monitoring findings fed back into the connections, so the integrations keep improving in use.
Answers
CRM, ERP, inventory, email, payment and operational platforms, through configured connectors, middleware or custom API work as the requirement demands.
Yes. We audit the current build and the target systems first, then recommend the simplest reliable connection.
Connections are documented and monitored, so changes surface early and can be handled deliberately rather than discovered as failures.
Credentials, permissions and data handling are reviewed against the sensitivity of what moves, and nothing is connected without the owner's agreement.
No. Connections are designed to run where they belong, so the website stays fast while the data moves behind it.
Access to the systems in scope, the people who own them, and the business processes the connections must serve.
Yes. We connect eCommerce websites to Australia Post, StarTrack, Sendle and courier aggregators for live rates, label generation and tracking, and to 3PL and warehouse systems for stock and fulfilment. Each integration is documented, monitored and covered by the same support arrangement as the website itself.
PROOF ON THIS PAGE
FarmCap
Website design and development speaking to farmers, brokers and investors in one place.
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Friterie
Website design and development introducing a Belgian style fry house before opening day.
Read more →
Milone’s Tree Solutions
WordPress website design and development that lifted traffic 450% and leads 245%.
Read more →
Start a conversation
Connecting a new website, replacing manual rekeying or rescuing an integration that fails silently? Tell us what needs to move where, and we will help identify the appropriate next step.